flaunt digital webinars

intro.

Webinars galore from FD over the next few months. There’s something for everyone looking to expand their marketing knowledge and meme library. Oh, and the best bit? They’re only 30 minutes each and they are completely free.

CARING FOR YOUR CONTENT UNICORNS

Catching and caring for your content unicorns to get the most from your high performing content.

The vast majority of our sites have one or two high performing blog pieces that overshadow the rest. Why? Who really knows!

But how do you spot content unicorns and what the heck do you do with it when you have one?

Well, say hello to your saviour Sophie. She’s going to be taking us through her tried and tested care plan to keep that post performing for as long as possible.

ACCESS ALL AREAS

Design is for everyone, and making sure everyone gets to experience your website shouldn’t just be a consideration, it should be a priority.

You might think your header image says it all, but what if someone is experiencing your page through a screen reader?

AND YOU MIGHT NOT REALISE JUST HOW DAMN HARD TO READ THAT SIZE 8 COPY IS.

But where do you start and how do you know what boxes you should be ticking?

Head of Front End Development, Sam, and Brand Comms Lead, Polly, will be taking us through all things design and dev, which you need to consider to make sure your site is fully accessible.

STOP THE SCROLL

The fight for attention in a social feed. Stop the scroll and get your ads noticed.

We’ve all been there… Scrolling away on insta and right there is an ad for those jeans you have been dreaming about, and you’ve just been paid.

The temptation is real and we are sorry that we are often behind it.

But how can social ads work for your brand and how can you best utilise platforms to promote your products.

Head of Paid Media, Adam, is here to give us some insight into the world of social media advertising and what works to get people to stop scrolling and visit your landing page.

BABY GOT BACKLINKS

The power of digital PR and those all important backlinks.

Head of PR, Lora, will be discussing how to create Digital PR campaigns with the potential to generate a high number of good quality links. Au natural, of course.

We’re talking new-worthy content, with the power to provide you with high-authority backlinks. Quality over quantity every time.

LIVING THE AGENCY LIFE

Here we go. One for the graduates, aspiring marketers or anyone thinking this might be the world for them.

If you’re thinking Digital Marketing might be the world for you, but you’re not sure where to start, we have the answers.

PR Graduate Laura will be talking us through her journey into Digital Marketing (+ spilling the tea on her team and how much coffee goes into a day at an agency…). The people to follow, the jobs to look out for and tips and tricks to get you up to speed.