Written by Mackenzie
When consumers are deep in a research rabbit hole on platforms like ChatGPT or Gemini, they aren’t looking for a list of links anymore. They are pulling user-specific, highly contextual recommendations. And naturally, you want your brand to be the one the AI spits out.
The problem? Traditional rank-tracking tools are pretty useless here. They simply aren’t built for conversational AI models, and you can’t track a ChatGPT response the same way you track a Google SERP position, meaning your missing part of the picture when search and AI are often being used in tandem.
Source: Semrush (How AI Tools Influence the Modern Buyer Journey: A Survey of 1,000+ US Consumers) March 2026
That’s exactly why we built LLMLens, the newest addition to our Premium Intelligence Suite here at Flaunt Digital.
LLMLens provides a clear view of how AI platforms influence brand discovery across your topic clusters. It moves way beyond traditional vanity rankings to measure actual brand mentions and entity recognition within AI responses.
Here is exactly how we use it to stop fighting the algorithm and start winning in AI search.
LLMLens provides a clear view of how AI platforms influence brand discovery across topic clusters, and what to do to win in AI Search.
Before we change a single line of copy or pitch a PR campaign, we need to know exactly where you stand.
The tools’ visibility intelligence analyses how your brand currently appears across various AI models and prompts. We don’t just look at whether you were mentioned; we also consider the context.
If you want to know how to actually change those responses once we find them, check out our guide on influencing the environment LLMs learn from.
This is why we use premium intelligence data to create highly accurate synthetic user personas for your brand. We map out their real demographics, geographic data, and behavioural pain points.
Then, we simulate how these personas interact with AI models across the entire funnel: from early discovery and exploration down to comparison and the final decision.
By simulating these topical, back-and-forth conversations, we can see exactly where your brand enters the chat, where you suddenly drop out, and the specific topical authority signals the AI is using to justify its choices.
Let’s get one thing straight – data for data’s sake is completely useless. If an agency hands you a 100-page spreadsheet and no strategy, run.
To make this actionable, we combine our LLM insights with a deep crawl of your existing domain.
This generates an interactive Knowledge Map—a stunning visualisation that highlights exactly where your content gaps are.
It actively flags areas where LLMs are desperate to recommend specific guidance, but your site lacks the authoritative content to position you as the expert.
Google can now deeply understand audio and video content, moving far beyond just scraping a YouTube transcript.
The LLMLens features a Multi-Modal Content Audit that evaluates every page on your site, assigning it a score across three core pillars:
By leveraging Google’s Gemini Embeddings, LLMLens plots an Alignment Score that reveals the exact, mathematical gap between the content you currently have and the rich, multi-modal content LLMs actually want to retrieve.
Identifying a gap on your website is great.
Actually fixing it and building authority is better.
Our knowledge map feature doesn’t just leave us with a content to-do list; it also lets us use these insights to brainstorm creative, data-backed Digital PR campaign ideas. Rather than sitting in a brainstorming session guessing which topics might get a journalist’s attention, LLMLens gives our PR and Content teams a clear, evidence-based starting point.
You know exactly what gaps need closing to boost your AI visibility, and you have the campaign ideas to go out and close them.
Ready to stop hoping AI likes you and start proving it? If you’re tired of generic SEO advice and want to see how your brand is actually holding up in the generative search landscape, let’s talk.
Flaunts Premium Intelligence Suite: Discover our tools here.
